Top 5 Social Apps' Performance on Unified Platform in Malta Q4 2021

The final quarter of 2021 saw interesting shifts in the performance of the top 5 social apps on a unified platform in Malta. The data, sourced from Sensor Tower, highlights key metrics such as weekly downloads and revenue. Here’s a closer look at how these apps fared:

TikTok experienced significant growth in both downloads and revenue. Weekly downloads increased from 515 in late September to a peak of 1.3K by the end of December. The revenue trend showed a steady rise, starting at approximately $1.5K and reaching about $6.7K in the final week of December.

Bigo Live - Live Streaming App had a varied performance. Downloads fluctuated, with a high of 126 in late November and a low of 44 in mid-October. Revenue peaked at around $2.4K in early November, followed by some dips, ending the quarter at approximately $2.3K.

Tagged - Meet, Chat & Dating saw moderate activity. Weekly downloads were relatively low, peaking at 65 in early October. Revenue, however, showed a notable spike, reaching around $2K in early December, despite some fluctuations throughout the quarter.

Who - Live Video Chat maintained a consistent download rate, with weekly figures hovering around the 20s and 30s. Revenue showed variability, peaking at approximately $765 in early November and ending the quarter at around $270.

Grindr - Gay Dating & Chat had a steady presence. Downloads remained fairly stable, with a notable increase to 51 in the last week of December. Revenue varied, peaking at about $1.1K in early December and ending the quarter at around $524.

For more detailed insights and data, visit Sensor Tower.